DIGITAL RETAIL EXPERIENCE

Posted on | March 9, 2011 | No Comments

Think Fast | Google Chrome

Posted on | February 11, 2011 | No Comments

Browse the web as fast as you think. Simple. Smart. Clean. Check out their other videos or even create your own here.

www.youtube.com/chromefast

LUPE’S LASER FIASCO

Posted on | February 9, 2011 | No Comments

Everything is a Remix

Posted on | February 7, 2011 | No Comments

Everything is a Remix Part 2 from Kirby Ferguson on Vimeo.

Finally got around to seeing this, really makes you wonder about creativity and originality. Is there such a thing as a totally new idea, or is everything really just a remix of something else? Check out the video and let me know what you think.

Museum of Modern Art meets google street view

Posted on | February 1, 2011 | No Comments

For all of those who have never been there, now there is an opportunity to visit the MOMA virtually. Google has taken their street view technology and set it loose in some of the worlds most amazing museums. I have been lucky enough to visit a couple of the museums on this list, but technology like this now makes it available to anyone with an internet connection. Props to Google for giving people the opportunity to use technology to trick the laws of physics and visit museums from around the world without ever leaving your home.

New York subway system becomes an interactive instrument.

Posted on | January 31, 2011 | No Comments

Conductor: www.mta.me from Alexander Chen on Vimeo.

I love projects like this. ( via Alexander Chen )

NIKE: CTR 360 Iniesta

Posted on | January 28, 2011 | No Comments

NFL + VISA USING TWITTER IN A COOL WAY

Posted on | January 28, 2011 | No Comments

The NFL and VISA have created this website to keep track of all the chatter surrounding the Super Bowl on Twitter. They are tracking which of the NFL teams are being talked about the most by fellow players, personal, and media. Best part about this site in my opinion is the fact that it feels alive. The tweets are updating constantly and painting a great picture of how the chatter around the big game shifts from one minute to the next.

SUPER BOWL ADS HAVE FINALLY GONE DIGITAL ALL THE WAY

Posted on | January 28, 2011 | No Comments

I remember in the not so distant past Super Bowl Ads didn’t even have URLS on them. Having worked in digital since the early days (with a group of digital rebels in the late 90’s) we always talked about the potential for taking the conversation from a Super Bowl spot and continuing it online. I always wondered why brands didn’t see the obvious things we did. So many missed opportunities I thought. The thing is, I wasn’t realizing that at the time we were on the cusp of something very, very new. Others didn’t have the same exposure to the interent we did, so they just couldn’t picture it. I mean at the time we used to try and convince clients why they even needed corporate websites in the first place. Imagine that hearing a brand actually say “Well why would I need a website, I have this nice brochure?”


Years later once digital caught on things began to take shape. Things like Super Greg, and Habbo Hotel were driving so many visitors that people had to take notice. More and more people in the ad-world began to fear it. Some saying that it would kill TV, PRINT, and Radio as we know it, but they just weren’t seeing the big picture. Digitals role in advertising would never be to replace any other advertising and entertainment media. Digital as we saw it at the time, was the glue. The medium that would take all these other channels of communication and connect them. Now, as you can see by this video, digital is really doing just that with these Super Bowl spots. Giving people the opportunity to interact with these TV sports like never before. Voting, commenting, sharing and even reposting. Doubling and even tripling the crazy impressions these ads were already used to getting, and making us (the consumer) feel like were part of the process just a little bit more. It’s nice to know that we weren’t so crazy back in the late 90’s and that we were just a little ahead of our time.

BUD Light 3-d Test

Posted on | January 27, 2011 | No Comments

Stupid, but funny.